New Website

I’ve moved websites! 

My previous domain was averboompainting.com and my new domain is averboomfritz.com

I changed domains for a couple of reasons. I updated my signature this year to include my married name, Fritz, so I wanted a different domain to reflect this change. Plus, I wanted to do a major overhaul to my site anyway, so I figured I’d mind as well update my domain at the same time. 

If you’re familiar with my previous site, the new one it doesn’t look that different initially because I used the same Word Press theme for both sites.

But the biggest change that I’ve made is more behind the scenes. I no longer have a WooCommerce store built right into my site. Instead I’ve integrated my inventory software system, Artwork Archive, with my site. 

I did this to simply things for me. As a busy mom I don’t have a lot of time to dedicate to my art business, so I am always looking for ways I can simplify things. 

In my previous set up I had to enter each new piece into my inventory software, Artwork Archive. This involved uploading the image, recording the name, dimensions, inventory number, painting description, medium, subject, framing details, etc. I would then have to switch to my website, create a new product, upload images and enter all of the same information. It was a big job! 

Now, I can just enter everything once onto Artwork Archive and it automatically appears on my site as well. So much easier!

The program also offers a way for customers to purchase a piece or inquire about one, so I still have my online store, it just looks a little different. 

Thank you for reading!

– Alexandra Verboom Fritz

Painting the traditional west alive today

PS if you’re an artist and curious about Artwork Archive I highly recommend it and would love to share more about it with you. Feel free to contact me for more information or use this link: https://www.artworkarchive.com/?ref=985184

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